Perfectly Parisian

Agnès B
See website for locations.
Time Out calls Agnès B one of the top ten stores in the capital. You cannot go wrong here for women, men or children, and it’s actually reasonable.
APC
See website for locations.
Essential stop for the perfect understated French look. Their jeans are classic.
Autrip du Monde
8, rue des Francs Bourgeois, in the 3rd. 01 42 77 06 08. See website for more locations.
Autrip du Monde is a chain of boutiques that are home to the Bensimon collection. With a philosophy influenced by literature, painting and travel, Bensimon seeks to be timeless yet modern in its approach to producing easy, wearable apparel. The lifestyle brand designs chic and simple clothing, and colorful and comfy boat shoes, as well as cosmetics, perfumes, bags, accessories, home furnishings, luggage, sportswear and even pet accessories. It has also opened a bookstore and released music compilations. AdM boutiques are scattered around France and Belgium, but are centered in Paris.
Comptoir des Cotonniers
Boutiques all over Paris. These clothes are simple, affordable and chic—we always stop here when we’re in town.
Isabel Marant
16, rue de Charonne, in the 11th. 01 49 29 71 55.
Understated yet hip and playful, this designer has been working since the incredibly young age of 15. Read more about Isabel Marant in our article here.
Lucien Pellat-Finet
1, rue de Montalembert, in the 7th. 01 42 22 22 77.
Cashmere, cashmere and more cashmere—even the jeans have cashmere. Can also be found at the Montaigne Market (57, ave Montaigne, in the 8th), which is a good place to shop for a multitude of designers.
Maje
6, rue Marseille, in the 10th. 01 42 38 96 67.
Girlie and delicate silk dresses matched with classic blazers.
Le Mont St.-Michel
29, rue du Jour, in the 1st. 01 53 40 80 44.
Bright, colorful chic staples. We also love the shoes and bags.
Paul & Joe
Different locations around Paris for women, men and les enfants. Très kool. The menswear is spot on.
Paule Ka
20, rue Mahler, in the 4th. 01 40 29 98 51.
See website for more locations.
Classy, dressy, very French.
Sandro
50, rue Vieille du Temple, in the 4th. 01 44 59 69 23. See website for more locations.
Sandro boutiques are not hard to find, which is all the better if you’re trying to achieve that French look. While the store is also not inexpensive, it’s the place to go for a fabulous dress or a fitted blazer that will last for years. Long, flowing tops and tailored trousers can be found, too. Everything is simply elegant.
Tara Jarmon
18, rue du Four, in the 6th. 01 46 33 26 60.
See website for more locations.
One of the most popular designers in France.
Vanessa Bruno
25, rue St.-Sulpice, in the 6th. 01 43 54 41 04.
Romantic tunic dresses, high-waist trousers and long knit sweaters that create that perfect balance of looking polished and relaxed at the same time.